Jump to:

Home

About

Services

Plans

Blog

Podcast

Contact

Help hub

Paid and social media ads for your business

Jump to:

Back to Services

Why you should use paid advertising and social media ads to increase your audience

Video: Learn more about our paid advertising services and how we can help deliver fast results. We create campaigns on Google Ads as well as social media platforms like Facebook, Instagram, TikTok, and LinkedIn to reach your audience and increase engagement. Watch more useful videos on our YouTube channel.

Want to make sure your ads reach the right audience at the right time? We will use our years of paid ad experience to help your business stand out online.

Paid ads, like Google Ads or pay-per-click (PPC), let businesses create ads that target specific audiences on Google and other websites.

Google Ads helps businesses get noticed, reach the right people, control costs, and track performance, driving growth and customer acquisition more effectively.

What is social media advertising?

By using platforms like Facebook, Instagram, TikTok, and LinkedIn, you can create targeted ads that reach potential customers based on their interests, behaviours, and demographics.

Social media ads are powerful because they deliver engaging and visually appealing content directly to users' feeds. This helps raise brand awareness, encourage interaction, and increase traffic and sales.

Social media ads come in different formats, such as image ads, video ads, carousel ads, and sponsored posts. Each format allows you to showcase your products or services in a creative way. Plus, the analytics tools on these platforms help you track ad performance, giving you insights to improve your campaigns and get better results.

Our approach ensures every post, campaign, and interaction is optimised for maximum reach, engagement, and conversions.

Get in touch to learn more

Our friendly team is ready to help and discuss our paid ads. Get in touch by filling out the form on our website.

What do we include

We include the following in our paid and social media ads:

We will research keywords and phrases related to your target audience for your paid and social media ads. Our detailed keyword research helps find the best and most effective keywords for your business, making your ad spend more efficient and improving ad relevance.

We will research keywords and phrases related to your target audience for your paid and social media ads.

We will create graphics and write copy that captures attention and sparks engagement. From eye-catching images to engaging videos, we make sure your ads stand out.

We will create graphics and write copy that captures attention and sparks engagement.

We will manage your ad spend carefully to ensure you get the best return on investment. Our bidding strategies and budget management will help make your ads more effective.

We will manage your ad spend carefully to ensure you get the best return on investment.

We will provide ongoing support for your paid and social media ads to make sure they run smoothly.

Images: Examples of social media designs we have created for our customers, which can also be used for boosted ads to reach and engage your target audience.

Commonly asked questions

Commonly asked questions about our marketing. Read more below.

What services do you offer for Google Ads (PPC) campaigns?

Get in touch directly to learn more about our Google Ads (PPC) services and plans.

How can Google Ads benefit my business?

Google Ads can help your business by increasing visibility, driving targeted traffic, and reaching customers searching for your products or services. With precise targeting, it delivers measurable results, boosts brand awareness, generates leads, and increases sales, making it a valuable tool for growth.

What is your process for creating and managing Google Ads campaigns?

We start by defining clear goals and understanding your target audience. Then, we research relevant keywords, create engaging ad copy, choose the best ad formats, and set a budget and bidding strategy. After launching, we monitor performance using Google Ads analytics and make adjustments to optimise results and maximise return on investment (ROI).

How do you determine the right keywords for my Google Ads?

We use keyword research tools to find high-search, low-competition terms, analyse competitors, and include relevant long-tail keywords. This process is ongoing, with constant testing and adjustments based on performance.

How do you measure the success of a Google Ads campaign?

To measure Google Ads success, we look at key metrics like click-through rates (CTR), conversion rates, cost per conversion, and return on ad spend (ROAS). We also track quality score, engagement, and traffic growth to assess the campaign's impact. Ongoing monitoring helps refine strategies and ensure objectives are met.

Do you offer ongoing optimisation and monitoring of Google Ads?

Yes, we monitor your campaigns daily and make adjustments as needed, unlike some agencies that set ads and leave them.

How do you stay updated with the latest trends and changes in Google Ads?

We stay updated on trends and Google Ads changes by speaking to industry experts and following trusted publications.

What is the typical timeline to see results from a Google Ads campaign?

We recommend running campaigns for at least 3 months to see results, though improvements may come sooner as the campaign optimises.

What social media ad platforms do you specialise in?

We specialise in using Facebook and Instagram.

How can social media ads benefit my business?

Social media ads help your business by raising brand awareness, driving website traffic, generating leads, and increasing sales. They offer precise targeting and measurable results, improving customer engagement and business growth.

What is your process for creating and managing social media ad campaigns?

Running social media ads involves setting campaign goals, defining your audience, creating engaging content, setting a budget, and launching the campaign. We then monitor performance and optimise the ads based on data to improve results.

What types of social media ads do you offer (e.g., video, carousel, sponsored posts)?

All of the above! It is important to test different types of adverts to see which performs best for your target audience.

What budget is needed for effective social media advertising?

A higher budget allows for better performance and more effective testing. We recommend starting with at least £500 per month.

How do you stay updated with the latest social media advertising trends and algorithms?

We connect with industry specialists and stay updated on the latest trends and changes in social media advertising.

Image: These pages from the marketing magazine explain the marketing services Plenty of Stuff Studio provides for businesses of all sizes.

Get more marketing support through our Help hub

If you cannot find the marketing information you need, do not worry. Our Help hub provides answers to commonly asked marketing questions.

Send us a WhatsApp

Simply open your phone's camera or QR code app and scan the code to start a WhatsApp message with us.

Our friendly team is ready to help and will get back to you as quickly as possible.

We will store and process your personal data in terms defined by our Privacy policy. Read our Legal policies and terms to understand our methods to ensure you and your business are secure, and our legal documents.